Launch your multi-use church strategy
with phase franchise partners

A franchise program for churches to launch a multi-use strategy to enhance engagement and stewardship of your facility by implementing preschool services and community events.

Years ago, we began dreaming about investing in families and helping the local church have a greater impact on its community. We recognized two distinct challenges: young families were engaging less with the faith community and overall giving to the local church was decreasing. We believed we could tackle both challenges by addressing the needs of preschool children and providing a place for the community to gather.

The foundation for this new concept is a loving Learning Center, where the environment and culture sets a new standard in childcare. These centers are often paired with beautiful event spaces with state-of-the-art theaters and auditoriums, breakout rooms, multi-function spaces for family events, worship services, and corporate events.

After years of planning, we feel blessed to have opened two centers that serve hundreds of families. We are amazed by the many inventive ways the community is using our centers and believe they provide a blueprint for churches to emulate.

We are excited to announce that churches and developers can now partner with Phase to implement a multi-use strategy of their own. Phase partner churches will receive the critical pre-opening and ongoing support necessary to best steward their resources and positively impact their communities.

 

Together, We Can Create A Place For The Community To Gather With Friends And Shape The Future.

Who we are

FranchiseArtboard 1

Check out our corporate locations

Alpharetta, GA

12150 Morris Road Alpharetta, Georgia

Opened in September 2019, this 65k square foot facility offers preschool, after school camps, birthday parties, co-working and event space. The church partner is Futures Church.

Washington, DC

770 M St SE Washington, DC​

Opened in October 2021, this 20k square foot facility offers preschool as part of an exciting renovation at Capital Turnaround. The church partner is National Community Church.

phase Franchise services

The core of a Phase multi-use center is the Phase Family Learning Center. Phase church partners can also offer Phase Events to provide a gathering place for the community to further broaden their reach.

Phase Family Learning Center provides a wide range of childcare programs, all designed to ensure that children grow in ways as unique as they are. Featuring preschool, after school, and camps, this is daycare reimagined. 

Phase Events is the perfect spot to host corporate events, weddings, mitzvahs, and more. A state-of-the-art theater is surrounded by breakout rooms and other indoor/outdoor spaces, making Phase the perfect place for your next event. 

Programs that go beyond daycare

Phase Family Learning Center provides a safe and warm environment where children will learn to thrive. Featuring preschool, after school, school break camps and summer camps, this is daycare reimagined.

Infants & Toddlers

Our loving and nuturing infant rooms are a safe and calm space for babies to grow, while our sensory rich toddler rooms help litttle wigglers explore. During a typical day, our littlest learners’ schedule includes feeding, naps, diapers/toilet time, music, balance and activity, and age-appropriate indoor/outdoor playtime.

Preschool

With growing independence and mastery of new skills, preschool age children can make choices and explore their own interests while feeling comfortable within the secure framework of a schedule designed to help prepare them for kindergarten. The STEAM Phase Foundation Curriculum offers small group and individual activities so that every kid has ample opportunity to practice, achieve goals, and experience success.

School Age

The daily schedule for school-age students is designed to provide a variety of activities including arts and crafts, sports and games, music, dramatic play, building and transportation, cooking, science and discovery, math and literature, fitness and wellness activities, special interest areas and special events. Activities are planned to meet the needs and interests of children and their appropriate developmental stages.

Camps

Sometimes schools are closed but work isn’t. Phase offers single-day School Break Camps and Summer Camps for students from Kindergarten to 5th grade. Camps at Phase are designed to deconstruct the world of play and open the doors to unlimited earning experiences. Our spaces were crafted intentionally to cultivate both the artist and scientist in every child in electrifying, fun-inspired learning environments.

The Ideal Phase Franchise Church Partner

Phase Exists To Help Churches offer Communities Preschool, Daycare Services, And Community Events.

Pastor Testimonials

"Beyond grateful for our win-win partnership with Phase Family. Not only does it provide a stream of revenue for the church, but we're also using our facilities Monday to Friday which is good stewardship. Providing childcare meets a real need in real time!"

Mark Batterson
National Community Church

"Our partnership with Phase Family Center took our church to another level! The multi-purpose building concept and our partnership with Phase was good for us economically, and from a community impact and ministry standpoint. I think this model is the way of the future for churches!"

Ashley Evans
Future's Church

"We are very grateful for the partnership with Phase. This partnership has enabled our church to flourish and to achieve its goals. The synergy of working together towards a common goal, sharing resources and helping one another creates a powerful outcome for everyone, especially in the post-Covid times we find ourselves in. Alliances are an incredible way to speed up the mission."

Lee Jenkins
Eagles Nest Church

Our Journey

2017
Frank Bealer and Vanessa Zaczek join Phase to bring Reggie Joiner’s vision to life.
2018
Phase Foundations launches; Phase breaks ground on an innovative 62k square foot prototype in Alpharetta, GA.
2019
The 1st Phase Family Center opens in Alpharetta, GA; preschool enrollment reaches 135 in first six months
2020
COVID closes operations; Phase temporarily pivots to Distance Learning to assist working families.
2021
The 2nd Phase Family Center opens in Washington, DC, a partnership with National Community Church.
2022
Phase achieves $5.5M of revenue; Investors approve creating a franchise offering to help churches go further, faster.
2023
Phase officially launches franchising in Jan; 17 churches attend the first Multi-Use Strategy Summit in Feb.

Church Franchise Award Process

1.

Attend Exploratory Zoom Call and/or Multi-Use Summit

2.

Complete Initial Partner Application & Order Site Assessment

3.

Review Site Assessment

4.

Review Center Viability Plan

5.

Review Franchise Summary

6.

Host Phase for a site visit

7.

Receive Franchise Offer

1.

Attend Exploratory Zoom Call and/or Multi-Use Summit

2.

Complete Initial Partner Application & Order Site Assessment

3.

Review Site Assessment

4.

Review Center Viability Plan

5.

Review Franchise Summary

6.

Host Phase for a site visit

7.

Receive Franchise Offer

Launch Timeline

12 - 18
Months Prior to open

Sign Franchise Agreement
Initial Franchise Fees Due
Begin Business Manager Training
Begin Construction Assistance

4
Months Prior to open

Purchase Furniture & Equipment
Begin Grand Opening Marketing
Grand Opening Marketing Fees Due
Ongoing Support Fees Begin

1 - 2
Months Prior to open

Hire Teaching & Admin Staff
Train Staff Pre-Opening

Phase Preschool Franchise System

Site Assessment

Phase uses local demographics to help determine if your location is ideal for a premium preschool. Phase also benchmarks the local licensing requirements, tuition, and employee wages. A sample site and market analysis is available.

Facility Design Assistance

Phase will help design your learning center, ensuring your facility meets local licensing requirements while maximizing capacity and operational efficiency.

Marketing

Phase will supercharge the way you attract, engage, and enroll families by leveraging our digital advertising, google search, graphic design, social media curation, tour scheduling, and more. At a fraction of the cost of doing it alone.

Training

Our comprehensive training program includes a combination of hands-on, on-site and online training for all essential processes. Curated learning pathways are assigned to employees based on role to ensure training is completed.

Call Center Concierge

Phase supports local centers with the critical tasks of enrolling new families and hiring new teachers. Our centralized process ensures a consistent experience and requires less time from busy local staff.

Curriculum

Phase is proud to license our proprietary curriculum, Phase Foundations, which we use along with Creative Curriculum® in our centers. This combination prepares students with the skills and knowledge they need for the future.

Operations

Our franchise operations system defines key elements of running a Learning Center, trains to Phase standards, and performs compliance checks to ensure center excellence and identify areas where we can best support local staff.

Technology

Running a Learning Center is complicated. We take the guesswork out of management and daily tasks through a pre-selected suite of robust custom and best-in-class software.

Phase Preschool Franchise System

Site Assessment​

Phase uses local demographics to help determine if your location is ideal for a premium preschool. Phase also benchmarks the local licensing requirements, tuition, and employee wages. A sample site and market analysis is available.​

Facility Design Assistance

Phase will help design your learning center, ensuring your facility meets local licensing requirements while maximizing capacity and operational efficiency.

Marketing

Phase will supercharge the way you attract, engage, and enroll families by leveraging our advertising, graphic design, social media curation, tour scheduling, and more. At a fraction of the cost of doing it alone.

Training

Our comprehensive training program includes a combination of hands-on, on-site and online training for all essential processes. Curated learning pathways are assigned to employees based on role to ensure training is completed.

Call Center Concierge

Phase supports local centers with the critical tasks of enrolling new families and hiring new teachers. Our centralized process ensures a consistent experience and requires less time from busy local staff.

Curriculum

Phase is proud to license our proprietary curriculum, Phase Foundations, which we use along with Creative Curriculum® in our centers. This combination prepares students with the skills and knowledge they need for the future.

Operations

Our franchise operations system defines key elements of running a Learning Center, trains to Phase standards, and performs compliance checks to ensure center excellence and identify areas where we can best support local staff.

Technology

Running a Learning Center is complicated. We take the guesswork out of management and daily tasks through a pre-selected suite of robust custom and best-in-class software.

Phase Support Team

Our Center Support team is just a phone call away. We are constantly improving and innovating to ensure the processes and systems you use are effective, user-friendly, and serve the children and families of your community well.

Implementation Team

  • Implementation Manager and Implementation Plan to guide you through every step of the opening process

  • Weekly Meetings to ensure your Center opens as scheduled

Regional Support

  • Regional Manager to help you navigate compliance and licensing, and direct you to appropriate Phase resources

IT Systems

  • IT Team to help configure and maintain the technology components of your Center, including Child Care Management System, digital signage, and communication tools

Family Engagement

  • Templates for weekly, monthly, and quarterly communications
  • Event Programming strategically designed to build community
  • Communication Plans and best practices

Concierge

  • Concierge Team to provide white glove enrollment and hiring services to potential families and teachers

Phase Leadership

Reggie Joiner

Co-Founder

Reggie is the Founder and Chief Creative Officer of Orange, a non-profit organization whose purpose is to influence those who influence the next generation. Prior to Orange, Reggie co-founded North Point Community Church in Alpharetta, Georgia, with Andy Stanley. During his 11 years as the executive director of family ministry, he developed a new concept for relevant ministry for children, teenagers, and married adults.

Mike Kendrick

Co-Founder

Mike is President and CEO of Kendrick Capital Management, where he invests in new start-up and existing enterprises that have strategic alignment with a Christian mission. Kendrick has over 30 years of experience in the investment banking and fund management fields. Kendrick has raised, invested, or made equity commitments of more than a billion dollars in private equity financing for over 170 different companies. In 1999, Kendrick founded Ministry Ventures, Inc., a non-profit organization dedicated to launching new ministries for Christ. Since that time, Ministry Ventures has been instrumental in launching over 100 new Christian, non-profit organizations. Mike holds a Master’s Degree in Business Administration from Embry Riddle University and a Bachelor’s Degree in Aerospace Engineering from Auburn University.

Kristen Ivy

Co-Founder

Kristen is the President and CEO of Orange and the Co-Founder and Director of The Phase Project. Before beginning her career at Orange in 2006, Kristen earned her bachelor’s of education from Baylor University in 2004 and a Master of Divinity from Mercer University in 2009. She worked in the public school system as a high school Biology and English teacher where she learned firsthand the joy and importance of influencing the next generation. At Orange, Kristen has played an integral role in the development of the elementary, middle school, and high school curriculums and has shared her experiences at speaking events across the country. Kristen is the co-host of the Parent Cue Live, a weekly podcast for parents. She is also the co-author of twenty-four books.

Frank Bealer

Co-Founder
& Chief Growth Officer

Frank Bealer is the Co-Founder of Phase Family Center and the first employee of Phase. He also served as the Director of Leadership Development at Orange, an organization that works with more than 10,000 churches. Prior to Phase Family Center and Orange, Frank was the Executive Director of Family Ministry at Elevation Church (one of the fastest growing and largest churches in America). Prior to his time at Elevation, Frank was the President of a large retail insurance firm operating in 47 states.

Stacie Williams

President
& COO

Stacie joined Phase in 2018 as the Director of Partner support for Phase Foundations. Since then, Stacie has been involved in every aspect of growing Phase, designing and implementing scalable systems, and supporting center growth. Before joining Phase in Stacie spent 10 years developing product roadmaps for software startups.

Vanessa Zaczek

Founding Director
& VP of School Development and Culture

Vanessa has over 15 years of experience as an Early Childhood Director, and has worked with programs including Children’s Learning Adventure, The Goddard School and Primrose Schools. Vanessa was the Founding Program Director for Phase Family Center in Alpharetta. She also serves as an Education Consultant and Director Support for Phase Foundations Curriculum. Vanessa has her degree in Early Childhood Education and holds a Director Credential.

alignment

Phase was founded by a group of mission-driven leaders based on adesire to help churches accelerate their mission. Our team believes that offering high-quality childcare and engaging families in the community will expand the church’s reach while generating income to fund the church’s core mission.

LEADERSHIP

Phase leaders have experience on executive teams of churches andon executive teams of high-growth for-profit companies. This blend of talent allows Phase to understand and solve the unique challenges of operating a multi-use strategy inside a church.

EXPERIENCE

After years of developing a multi-use strategy for the church, we launched our prototype center in 2019 and opened our second center in 2021. Along this journey, we have developed the culture, curriculum, processes and systems necessary for churches to successfully implement a multi-use vision.

SUPPORT

Creating and operating a multi-use strategy can divert attention from a church’s core mission. By partnering with Phase, you will receive the training, tools and support to succeed without distracting your executive team.

We can't wait to connect with you!

Fill out the form below to get started.

By submitting this form, you hereby consent to be contacted by us using the information provided. We may reach out to you for purposes related to your inquiry or other relevant matters. Your privacy is important to us, and your details will not be shared with third parties without your explicit permission.

Site Assessment

Phase uses local demographics to help determine if your location is ideal for a premium preschool. Phase also benchmarks the local licensing requirements, tuition, and employee wages. A sample site and market analysis is available.

Grade Site

  • Site grade indicating the viability of a preschool at the proposed site, based on seven demographic and adjacency criteria and graded against other preschool locations
  • Heat map of the area surrounding the site

Determine local licensing requirements

  • Children-to-adult ratios and maximum group sizes for your location, which vary by state (and sometimes counties)
  • Other licensing considerations such as playground specs, fire safety, bathroom requirements, education standards, and parent income subsidy requirements

Benchmark local tuition and wages

  • Competitor map identifying other local preschools
  • Tuition benchmarks of local competitors
  • Employee wage benchmarks for staff and teachers

Facility Design Assistance

Phase will help design your learning center, ensuring your facility meets local licensing requirements while maximizing capacity and operational efficiency.

Review Facility
(or Facility Design)

  • Review of your current space (or proposed design) for the children’s programming area
  • Usage map showing the intended use of each room on Sundays versus weekdays to ensure alignment

Determine Licensed Capacity

  • Maximum licensed capacity based on your current space (or proposed design) and the local licensing requirements

Identify licensing and operational challenges

  • List of potential issues for opening or operating a licensed learning center in the space as designed, leveraging our experience while working with your architects and staff

Optimize floorplans

  • One or more alternative floor plans that optimize student capacity, teacher staffing, safety, learning and/or financial results

Marketing

Phase will supercharge the way you attract, engage, and enroll families by leveraging our advertising, graphic design, social media curation, tour scheduling, and more. At a fraction of the cost of doing it alone.

Comprehensive Branding Strategy

  • Signage guidelines for both interior and exterior
  • Collateral library, including parent communication templates and strategy, catalog of branded merchandise, designs for local event marketing, and more

Grand Opening Playbook

  • A comprehensive plan to raise community awareness and begin enrolling students in your center before opening
  • Includes website launch, online business listings, enrollment in map services, digital advertising, establishing social media presence, and more

Ongoing Management

  • Phase website providing optimized local SEO, live chat, enrollment interest forms, location-specific landing pages
  • Digital ad and social media management
  • Includes newsletter marketing, link building, local marketing strategy, digital signage templates, and more

Training

Our comprehensive training program includes a combination of hands-on, on-site and online training for all essential processes. Curated learning pathways are assigned to employees based on role to ensure training is completed.

Initial Training
(Pre-Opening)

  • Hands-on training for your Business Leader and Director at our Alpharetta, GA location
  • Online learning pathways curated and assigned for each Learning Center role
  • On-site training during crucial windows of pre-opening

On Going

  • Annual conferences at our Alpharetta, GA location
  • Highly accessible and supportive Regional Manager and Center Support staff
  • Additional training visits to your site available

On Demand

  • Learning Management System provides on-demand access to hundreds of learning modules
  • Learning Pathways assigned to staff annually

Call Center Concierge

Phase supports local centers with the critical tasks of enrolling new families and hiring new teachers. Our centralized process ensures a consistent experience and requires less time from busy local staff.

Enrollment Support

  • Centralized call center to:
    • Promptly respond to leads via emails, social media, and web chats to answer enrollment questions, schedule tours, and send enrollment paperwork
    • Nurture leads via texts, emails, and phone calls before and after tours to guide families to enrollment
  • Plans room openings in conjunction with local admin team

Hiring Support

  • Plans staffing needs in conjunction with local admin team
  • Maintains library of job descriptions that are constantly refined to attract the best teacher candidates
  • Posts and monitors job listings on recruiting websites
  • Reviews resumes; trained to look for “Phase qualities”
  • Communicates with candidates to answer questions
  • Schedules interviews with local admin team

Curriculum

Phase is proud to license our proprietary curriculum, Phase Foundations, which we use along with Creative Curriculum® in our centers. This combination prepares students with the skills and knowledge they need for the future.

The Creative Curriculum

  • A comprehensive, research-based curriculum that features exploration and discovery as a way of learning
  • Satisfies licensing requirements for nationally accredited curriculum

Phase Foundations

  • A proprietary, values-based overlay for learning, enrichment experiences, theming, and family engagement
  • Aligned with the Head Start Early Learning Outcomes Framework (ELOF) as a culturally and linguistically appropriate program

First Look Weekday

  • An optional Faith enrichment from Orange that helps children understand that God made them, God loves them, and Jesus wants to be their friend forever

Operations

Our franchise operations system defines key elements of running a Learning Center, trains to Phase standards, and performs compliance checks to ensure center excellence and identify areas where we can best support local staff.

Operations Manual

  • Web-based Operations Manual outlines the tasks and processes necessary to run a Phase Family Learning Center

Learning Management System (LMS)

  • Learning Management System provides trackable, digital, interactive training for your staff to stay up to date on best practices, policies, and procedures
  • Training pathways for Franchise Owners, Directors, Administrators, and school staff

Workflow Management and Compliance Reporting

  • App-based reporting solution to help Centers manage workloads and report on key performance indicators
  • Critical workflows presented to staff as checklists, guiding them through their repeatable tasks
  • Compliance reporting incorporated into workflows, providing transparency and reducing risks

Technology

Running a Learning Center is complicated. We take the guesswork out of management and daily tasks through a pre-selected suite of robust custom and best-in-class technology.

Customer Relationship Management (CRM)

  • A fully customized system for managing the lead-to-enrollment sales process, including tracking. measuring and coordination between Phase Concierge and local centers

Childcare Management Software (CCMS)

  • Secure check-in and check-out, classroom management, family communication, billing and tuition processing
  • And more (milestone tracking, attendance tracking, business insights, and staff management)

Phase Portal

  • Internal site to access full suite of Phase software solutions

Hardware

  • Specific hardware requirements for classroom management on fully protected tablets, lobby and classroom music, kiosks for family and staff check-in/out, printers, digital signage, and more

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By submitting this form, you hereby consent to be contacted by us using the information provided. We may reach out to you for purposes related to your inquiry or other relevant matters. Your privacy is important to us, and your details will not be shared with third parties without your explicit permission.

We can't wait to connect with you!

By submitting this form, you hereby consent to be contacted by us using the information provided. We may reach out to you for purposes related to your inquiry or other relevant matters. Your privacy is important to us, and your details will not be shared with third parties without your explicit permission.